PRODUCT SOURCING CONSULTANTEric Fang
I’ve got over 18 years of experience in sourcing Chinese goods and handling exports—pretty solid, right? I’ve joined the Canton Fair more than 20 times (such a great chance to connect!) and visited over 30 countries to meet clients face-to-face. Every trip and fair visit has been a fun and useful journey, helping me get a good grip on how things work here.
What’s more, I’m super familiar with international procurement operations. All those years of dealing with different projects have let me pile up rich experience in negotiation and commodity sourcing. It’s always exciting to put these skills to use, whether it’s chatting about deals or picking out the best goods. Every step feels like a new win!
Experiences of Eric Fang
When I first worked in product sales at a Chinese factory, I noticed buyers coming to China for procurement faced many troubles. For instance, language communication barriers—sometimes it was tricky to get each other’s points across clearly. Then there were shopping payment issues; different methods and systems often caused hiccups. VPN internet problems were another headache, making it hard to access necessary overseas platforms smoothly. On top of that, purchase price negotiations could get stuck, with both sides struggling to agree. Worse still, some even ran into fraud. All these made the entire procurement process tough and full of hurdles.
Back in 2015, I started working for myself. At first, I still stuck to international trade of a single product—just like what I did before. But soon, I realized this kind of work barely let me show my strengths. It felt like a mismatch, and I knew I needed something more fitting.
You see, I’m the kind of person who loves challenging work. I’m good at communication and negotiation, and I’m always eager to try new things. That single-product trade was too rigid for me, so I started thinking about a bigger change.
Then in 2017, I set up my own sourcing company in Hong Kong—Bliss Sourcing Co., Ltd. Looking back, that was definitely a spot-on choice. It gave me the space to stretch my skills and do what I’m good at.
By 2018, my company’s business took a huge leap. Two fast-growing e-commerce firms from Europe were in urgent need of reliable sourcing agents. Among all the options they had, I stood out and won their trust.
To make things smoother, I registered companies in both Hong Kong and Yiwu. I also rented a 3,000-square-meter warehouse in Ningbo, China’s major port. This setup made our logistics and operations way more efficient.
As e-commerce kept developing, more opportunities came our way. We started offering better payment terms to our top clients, plus free short-term storage. These little extras really helped build stronger bonds with them.
Many of our clients even turned into great friends. Every year, we meet up—sometimes in Europe, sometimes in China—to catch up and talk about business. It’s not just work anymore; it’s real connections.
Now, my goal is simpler: I want to offer one-stop business
procurement and consulting services to suppliers who come to China to source goods. I hope to make their procurement journey easier and smoother.
GET IN TOUCHContact Eric Fang
Zhejiang, China
+86 1342 9122 782
eric@businesstripchina.com
CV AND AWARDSEric up close
- Work Experience
- Motivation For Progress
- Important Events
I majored in International Economics and Trade as my undergraduate program, and took Law as my second major. Now I’m working in a field that uses what I’ve learned—and I absolutely love it! Isn’t that such a wonderful, happy thing?
- 2007-2009
I work in foreign trade sales at a furniture factory. During this period, I attended the Canton Fair twice, but due to insufficient business experience, I didn’t achieve significant performance. - 2009-2015
I hold the position of Foreign Trade Manager at another sanitary ware manufacturing factory, leading a 4-person team. I have participated in the Canton Fair and overseas exhibitions on multiple occasions, and achieved a substantial business volume in the Southeast Asian and Middle Eastern markets. - 2015-2025
During this period, I established three companies in Hong Kong, Hangzhou and Yiwu respectively, and leased a 3,000-square-meter warehouse in Ningbo, specializing in providing one-stop product procurement services for customers in Europe and North America.
My academic background and professional knowledge are highly aligned with my current work in product procurement and business consulting. Having studied related fields, I can apply theoretical insights directly to practical tasks—whether it’s analyzing market trends for procurement decisions or providing targeted solutions during consulting sessions. This alignment not only helps me handle daily work more efficiently but also allows me to address complex challenges with a solid knowledge base, laying a strong foundation for delivering quality results.
Beyond work, I have a passion for life and a genuine eagerness to embrace new things. This mindset keeps me open to learning emerging industry practices, which is particularly valuable in the dynamic fields of procurement and consulting. Additionally, I enjoy communicating with others—whether it’s negotiating with suppliers or understanding clients’ needs—and I tend to stay calm and composed even when facing tight schedules or unexpected issues. These traits not only make me adaptable in work but also help build trust and smooth cooperation with partners.
Every experience in our life is a precious asset. Only by maintaining a humble, positive and optimistic attitude to face difficulties and setbacks in life can we keep making progress.
- 2007:Having obtained a double bachelor’s degree in Economics and Law, I joined a factory to work in foreign trade.
- 2009: I joined another furniture factory, led a 4-person foreign trade team, and achieved certain results.
- 2015: I established a sourcing company in Hong Kong.
- 2017: Due to business needs, we established another company in Hangzhou for product export.
- 2019: I set up a third company in Yiwu, mainly for small commodity procurement and export.
- 2022: I rented a 3,000-square-meter warehouse in Ningbo for centralized goods receipt and dispatch.
- 2024: Due to high demand from many clients, I started offering business procurement consulting services.
- 2025: I developed the idea of providing one-stop services integrating consulting, accompaniment and procurement.
From 2007
To 2025
During my university years, my major was International Economics and Trade, with Law as a minor—a combination that laid a solid foundation for my career. I graduated with double bachelor’s degrees in 2007, and since then, I have been fully dedicated to international trade. Up to now, I have accumulated 18 years of rich experience in foreign trade import and export, as well as Chinese product sourcing. This long journey has made me extremely familiar with every link of product sourcing—from screening reliable suppliers to negotiating prices—and I am also proficient in supply chain management, such as coordinating inventory and optimizing logistics routes, plus e-commerce operations on platforms commonly used in cross-border trade.
What’s more, I have built strong and trustworthy partnerships with freight forwarders at major Chinese ports, like Shanghai, Shenzhen, and Guangzhou. These connections let us handle customs clearance and cargo transportation more smoothly, avoiding unnecessary delays for clients. It is precisely based on this comprehensive expertise that our company does more than just product sourcing: we provide a full range of consulting services. For overseas enterprises and brands looking to enter the Chinese market, we help them analyze market demand, understand policy requirements, connect with suitable local resources, and solve problems that may arise during market expansion—making their entry into China easier and more efficient.
Reliability
Loyalty
Humility
18 Years and
35+ Countries
Many of these clients have become good friends over time. We don’t just talk about orders; we also share stories about our lives, cultures, and travels. This kind of bond not only makes work more enjoyable but also helps us maintain long-term cooperative relationships. I truly believe that humility keeps me open to learning from others, enthusiasm drives me to go the extra mile for clients and life, and pragmatism ensures I always deliver on my promises—whether at work or in my travels.
Over 160 happy clients
18 years of sourcing
30 countries visited
Great Clients
Awesome Reviews
From sourcing to E-commerce, you’ve supported every part of our China journey. Your quick responses and tailored solutions kept things on track. We couldn’t have succeeded without you—you’re best!
Germany
Your product sourcing support in China was a lifesaver! You found high-quality suppliers fast, cutting our costs by 15%. We’ll definitely rely on you for future procurement—your efficiency is amazing!
USA
Setting up our China office felt impossible until we worked with you. Your step-by-step guidance made paperwork and compliance smooth. Thanks to you, we launched in just two months—fantastic job!
Germany
Our brand’s China marketing took off thanks to your tips! You knew exactly how to reach local audiences, and our sales jumped 25%. Your insights into Chinese markets are unmatched—we’re thrilled!
France
Our China business trip was stress-free, all because of you! You arranged meetings, logistics, and even cultural tips. Every detail was covered—we focused on work, not worries. Thank you!
Canada
Breaking into China’s e-commerce? You made it easy! You guided us through platforms, regulations, and promotions. In three months, we had steady sales—your expertise is a game-changer!
Slovenia
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